Matt Faulk
Founder & CEO, BASIC/DEPT®
At BASIC/DEPT®, Matt oversees the vision of the agency and provides high-level direction across key clients. Starting out as an ambitious designer and brand builder, he has developed into an award-winning creative executive who has helped to align our agency’s values with those of the world’s most beloved brands. Throughout the years, he has worked with Google, Under Armour, Beats by Dre, and Herman Miller, as well as agencies like Wieden+Kennedy and 72andSunny. Matt champions systematic design and emotional storytelling, believing that brands should be easy to understand and impossible to ignore.