Nino Bergfeld is a Directory of Retail Advisory in the Global Retail industry division. He works closely with leading Retailers and Brands in Europe on topics like digitization, customer-centric transformation, loyalty and innovation. As a Co-Founder of the Salesforce Web3 Studio Nino works further at the intersection of Brands and Web3 where he spear heads customer conversations and research underpinning the next era of brands. Before joining Salesforce, he worked as a business consultant at publicis sapient.